Detailed lesson with lots of scaffolding based on adaptive teaching that help students understand the difference between cultural optimists and cultural pessimists view of new media, explain the significance of the new media on contemporary society based on cultural optimists and cultural pessimists' views and to analyse and evaluate these views.
Covers the following key terms:
Neophiliac
Cultural optimist
Cultural pessimist
Surveillance
Democracy
Commercialisation
Sovereigns of cyberspace
Social capital
Covers the following sociologists:
McNair
McLuhan
Fenton (from Topic 2)
MacKinnon
Newman and Levy
Makes links to the following key terms students might know:
New media vs old/ traditional media – Social media – Interactivity – Virtuality – Digitality – Dispersal – Hyper-textuality – Digital divide – Digital underclass - Top-down control of the media - Bottom- up control of the media - Cultural chaos - Tabolidisation – Hyper-reality – Simulacra -Pluralism -
ANSWERS TO THE MAIN ACTIVITY INCLUDED
Includes a 20 marker with detailed scaffolding
Starter activity includes 10 marker from media topic 3 with detailed scaffolding to help students answer.
Includes a key term sheet for the lesson
ANSWER TO MAIN ACTIVITY INCLUDED
Requires the information in textbook - 'SOCIOLOGY For AQA Volume 2 by Browne, Blundell & Law.
Detailed lesson with lots of scaffolding based on adaptive teaching that help students understand the difference between cultural optimists and cultural pessimists view of new media, explain the significance of the new media on contemporary society based on cultural optimists and cultural pessimists' views and to analyse and evaluate these views.
Covers the following key terms:
Neophiliac
Cultural optimist
Cultural pessimist
Surveillance
Democracy
Commercialisation
Sovereigns of cyberspace
Social capital
Covers the following sociologists:
McNair
McLuhan
Fenton (from Topic 2)
MacKinnon
Newman and Levy
Makes links to the following key terms students might know:
New media vs old/ traditional media – Social media – Interactivity – Virtuality – Digitality – Dispersal – Hyper-textuality – Digital divide – Digital underclass - Top-down control of the media - Bottom- up control of the media - Cultural chaos - Tabolidisation – Hyper-reality – Simulacra -Pluralism -
ANSWERS TO THE MAIN ACTIVITY INCLUDED
Includes a 20 marker with detailed scaffolding
Starter activity includes 10 marker from media topic 3 with detailed scaffolding to help students answer.
Includes a key term sheet for the lesson
ANSWER TO MAIN ACTIVITY INCLUDED
Requires the information in textbook - 'SOCIOLOGY For AQA Volume 2 by Browne, Blundell & Law.
